Available for new opportunities

Suvam Moitra.
Growth Marketing Specialist.

Growth Marketing Specialist with 3+ years of experience helping B2B SaaS startups build scalable growth engines through demand generation, product marketing, RevOps, website strategy, and go-to-market execution.

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Location

Kolkata, India

◉Status

Open to Remote

hi@suvammoitra.com

Phone

+91 9007189432

Focus

B2B SaaS growth systems.

Demand gen · Product marketing · RevOps · GTM

Currently

Growth Marketing Specialist · AI Recruitment SaaS

Marketing compounds when systems replace guesswork.

I build the systems that make it possible.

— Suvam Moitra

About

An operator building growth systems.

At HireBound, partnered directly with the CEO and CTO to build growth infrastructure across marketing, product, sales, and operations. Led initiatives spanning demand generation, CRM architecture, website strategy, product positioning, lifecycle marketing, and analytics — generating 800+ SQLs, executing 30+ outbound campaigns, rebuilding the company's digital acquisition platform, and contributing to 15+ AI product initiatives.

Passionate about building repeatable growth systems that combine data, automation, storytelling, and product thinking to help early-stage startups scale.

800+

SQLs Generated

30+

Outbound Campaigns

15,000+

Decision Makers Targeted

20+

Website Assets Built

15+

AI Product Initiatives

SEO Articles Published

Customer Demos Supported

Commercial Proposals Supported

Experience

Where I've built.

Expandable timeline. Every entry is a card. Click to explore the work in detail.

Partnered directly with the CEO and CTO to build HireBound's growth infrastructure across demand generation, product marketing, RevOps, website strategy, analytics, and go-to-market execution.

Growth & Demand Generation

Built HireBound's multi-channel demand generation engine across outbound, SEO, content marketing, lifecycle automation, and website optimization, generating 800+ SQLs through integrated inbound and outbound acquisition.
Executed 30+ outbound campaigns targeting 15,000+ decision-makers, supporting 34 customer demos and 36 commercial proposals through highly targeted ICP-based outreach.
Developed lifecycle marketing campaigns covering onboarding, nurture sequences, product launches, and feature announcements.
Created acquisition strategies for multiple customer segments using Apollo, Instantly, ClickUp CRM, and AI-powered workflows.

Product Marketing & GTM

Owned messaging, positioning, launch collateral, and customer education for HireBound's AI recruitment platform across landing pages, product pages, sales enablement assets, and onboarding experiences.
Conducted competitive research across ATS and recruitment software platforms to refine product positioning and GTM messaging.
Developed founder communications, press collateral, launch assets, and fundraising communication supporting HireBound's $2M seed round announcement, contributing to widespread coverage across leading startup publications.
Authored onboarding documentation and self-service knowledge resources integrated with DevRev AI support, improving customer enablement and reducing dependency on manual onboarding.

Website, SEO & Digital Growth

Led the strategic rebuild of HireBound's digital acquisition platform, delivering 20+ high-impact website assets including homepage, ICP pages, AI solution pages, product pages, newsroom, case studies, blogs, lead magnets, and conversion funnels.
Authored 14 SEO-driven long-form articles and built a 70-article content roadmap focused on strengthening long-term organic acquisition.
Leveraged Google Analytics 4, Microsoft Clarity, and Search Console to optimize website performance, user journeys, and content strategy.
Managed LinkedIn growth initiatives contributing to 41K+ impressions, 29K+ page views, 11K+ visitors, and 14K+ new followers over an 11-month period.

RevOps, Product & Cross-functional Leadership

Architected HireBound's first centralized RevOps system by replacing spreadsheet-based workflows with an integrated ClickUp CRM connecting website, outbound campaigns, lifecycle marketing, and sales operations.
Collaborated with the CTO to design 15+ AI recruitment platform features, creating PRDs, UX flows, wireframes, onboarding experiences, and product documentation.
Built reporting dashboards using GA4 and ClickUp, establishing a weekly reporting cadence for marketing, website, and product performance.
Managed freelancers and external vendors across website projects, marketing initiatives, product launches, and fundraising campaigns while partnering closely with leadership on strategic initiatives.